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AppLovin Shares Surge Following Major Analyst Upgrade

Felix Baarz by Felix Baarz
September 5, 2025
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AppLovin Corporation is experiencing a significant rally in the equity markets, driven by a substantial price target revision from a prominent investment bank. This development has captured investor attention and generated renewed optimism around the company’s prospects.

Jefferies Amplifies Bullish Stance

In a move that significantly bolsters confidence, Jefferies has elevated its price target for AppLovin to $615 from $560, while reiterating its “Buy” recommendation. This reassessment followed detailed discussions between Jefferies analyst James Heaney and AppLovin’s leadership team, including Chief Executive Officer Adam Foroughi and Chief Financial Officer Matt Stumpf.

The firm’s positive outlook is underpinned by several key growth catalysts. Jefferies anticipates a potential rebound in the e-commerce advertising segment. Significant expansion opportunities are identified in non-gaming applications and advertising for in-app purchases, which are expected to be major contributors to future growth.

Market Responds with Forceful Trading

The market’s reaction to the upgraded forecast was swift and pronounced. On Thursday, the stock posted a strong advance of nearly 3 percent, notably outperforming the broader S&P 500 index. Shares concluded the session at $487.35, marking a gain of 1.17 percent. This upward momentum carried into pre-market trading, where the stock added another 1.98 percent.

Should investors sell immediately? Or is it worth buying Applovin?

Trading activity during the session was volatile, with the share price oscillating between a low of $485.08 and reaching a peak of $499.87.

Core elements driving the analyst optimism include:

  • Revised Target: Jefferies’ increased price objective of $615, up from $560
  • Growth Channels: Anticipated expansion from existing advertising clients coupled with substantial new customer acquisition
  • Margin Strength: A firm belief that AppLovin can sustain its impressive EBITDA margins exceeding 80 percent, even amidst continued investment

Widespread Wall Street Endorsement

Jefferies is not alone in its constructive view. Several other analyst firms have recently updated their assessments. Loop Capital reaffirmed its “Buy” rating and established a $650 price target. UBS maintains its “Buy” recommendation with a $540 target. Piper Sandler raised its target to $500, and Wedbush confirmed its “Outperform” rating alongside a $620 price objective.

This consolidated support from the analyst community signals robust confidence on Wall Street in the company’s current operational performance and its strategic trajectory.

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Felix Baarz

Felix Baarz

My name is Felix Baarz, and I look back on over fifteen years of experience as a business journalist. I have always been fascinated by the mechanisms and dynamics of global financial markets as well as the complex economic and political interconnections that shape our world. With this passion, I have made a name for myself as an expert on international financial markets and dedicate myself with great commitment to making even the most complex topics understandable and accessible to my readers. My roots lie in Cologne, where I was born and raised. Early on, my curiosity about economic topics and international developments sparked my interest in journalism. After completing my studies, I began my career as a business editor at a respected German trade publication. Here I laid the foundation for my professional career, but my curiosity soon drew me out into the wider world. A turning point in my life was moving to New York, where I lived for six years and gained insight into leading media houses. In this vibrant metropolis, I was able to report firsthand from the heart of the global financial world. From daily developments on Wall Street to major economic policy decisions that make waves worldwide, I had the opportunity to write about central topics that move people and markets alike. This time shaped my perspective and sharpened my view of global interconnections.

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