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Hormuz Flares Up as Earnings Season Tests Profit Quality

Stephanie Dugan by Stephanie Dugan
July 13, 2026
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Dear readers,

The question we posed heading into this week — whether Q2 earnings can support a market priced for perfection — just got a lot harder to answer. Over the weekend, US airstrikes and Iranian retaliation pushed the Gulf conflict into new territory, and by Monday afternoon investors found themselves juggling two stories at once: a genuine geopolitical shock and the actual start of bank earnings season. The headlines belong to Iran. But the money, for now, is still tracking corporate profits — and whether they’re good enough to absorb the shock.

Oil Jumps as Iran Threatens the World’s Most Important Chokepoint

The weekend brought a sharp escalation. After US airstrikes and Iranian retaliatory attacks, Tehran declared the Strait of Hormuz — the passage that carries roughly 20% of global oil and gas trade — closed. President Trump disputed that characterization, saying the US would instead act as a “protective angel” over the strait and would seek financial compensation for the service.

The market reaction was immediate: a clear risk-off tone in equities and a sharp jump in energy prices. Brent crude rose 4.7% to $79.59 a barrel on Monday, while WTI gained 4.8% to $74.85. For portfolios, the practical takeaway is that energy-driven inflation pressure isn’t going away soon, which complicates any hope for near-term rate cuts — a dynamic that dovetails uncomfortably with Tuesday’s CPI release.

Banks Post Blockbuster Numbers, But Oppenheimer Sees a Reckoning Coming

JPMorgan, Citigroup, Wells Fargo, and Bank of America open earnings season Tuesday, and analysts expect the second-best quarter in Wall Street history. There’s an irony here worth sitting with: the same geopolitical instability rattling markets handed the big banks a record equities-trading quarter in the first half of the year. Investment banking has been just as generous — SpaceX’s mega-IPO alone generated an estimated $500 million in underwriting fees. JPMorgan CEO Jamie Dimon has called the current environment for M&A and capital markets activity “enormous.”

But Oppenheimer is urging caution. The firm argues this expansion cycle may be nearing its limit and is warning of a seasonal Q3 correction that could send the S&P 500 down roughly 8% to 7,000. September remains historically the weakest month for stocks. The lesson for investors: don’t extrapolate blindly from a strong bank print. This may be closer to a moment for trimming gains than adding to them.

The Real Story: Profit Quality Outside Tech

The more consequential trend this earnings season may be a broadening of the rally beyond mega-cap tech. Morgan Stanley strategists expect a strong earnings recovery for non-tech names, with median EPS growth across the S&P 1500 topping 10% — the best reading since the immediate post-pandemic period.

Should investors sell immediately? Or is it worth buying Wells Fargo?

The companies to watch are the ones expanding margins and demonstrating pricing power despite still-elevated rates. Deckers Outdoor, parent of UGG and HOKA, is a clean example of this “consumer resilience” trade: Jefferies just upgraded the stock to Buy and lifted its price target from $110 to $130, implying 23% upside, citing product innovation and smart segmentation between performance and lifestyle footwear. Consumer names benefiting from softer input costs alongside resilient demand are, in many cases, offering a better risk-reward setup right now than expensive tech.

AI’s Hidden Inflation Bill

Tech, for its part, is still delivering fundamentally. Taiwan Semiconductor Manufacturing Company reported first-half 2026 revenue up 35.6% to NT$2.4 trillion (roughly $75 billion), with June sales alone up nearly 68% year-over-year.

And yet chip names like Micron and SanDisk are under pressure Monday — the flip side of the AI buildout. Hyperscaler capex is projected to exceed $700 billion this year, and that spending is pushing up both memory-chip prices and, notably, electricity costs: US power prices rose 5.9% in May alone. Those costs are now visibly passing through to consumers. Apple is raising laptop and iPad prices by 15% to 25% (a MacBook Pro now starts at $1,999), and Microsoft has added $100 to the price of the Xbox. The AI boom is real. It’s also generating inflation dynamics that could keep the Fed cautious longer than markets would like.

Crypto Retreats as Capital Seeks Safety

Risk aversion has spilled into crypto as well. Bitcoin dropped below $63,000 on Monday, a sharp move from where it stood at the end of last week, as Middle East tensions overwhelmed any support from recent US inflation data. Institutional demand is showing real cracks: BlackRock’s iShares Bitcoin Trust (IBIT) alone saw outflows of more than $1 billion over the past week, a clear signal that large holders are de-risking rather than buying the dip.

The Takeaway

Tuesday now carries even more weight than it did a few days ago. June CPI lands the same morning JPMorgan, Citigroup, Wells Fargo, and Bank of America open their books — inflation data and bank earnings arriving together, against a backdrop of an actual military escalation in one of the world’s most important oil corridors. The market’s ability to look past Hormuz will depend on whether corporate earnings, and non-tech earnings in particular, are strong enough to do the heavy lifting the Fed can no longer be counted on to do. That’s a lot to ask of one earnings season. We’ll know by Wednesday whether it’s asking too much.

Best regards,
The StocksToday.com Editorial

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Stephanie Dugan

Stephanie Dugan

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